Jersey Printing Methods: Sublimation, Transfers and Embroidery Compared
Decoration decides how a football kit looks, feels and survives a season of washing. The same crest can be sublimated into the fabric, heat-pressed on as a transfer, or embroidered as a badge, and each choice changes cost, minimums, comfort and durability. This guide compares the main methods, explains which suits crests, sponsors, names and numbers, and lists the artwork and placement details suppliers need.
The main decoration methods
Full sublimation
Ink is printed on transfer paper and turned into gas under heat, bonding into polyester fibres. The design becomes part of the fabric.
- Best for: all-over designs, gradients, patterns, multiple sponsors, low-to-medium quantities of a design
- Pros: no added weight or stiffness, does not crack or peel, unlimited colors at no extra cost
- Limits: works on white or light polyester (high polyester content); colors can shift slightly between batches; cannot be applied on cotton or dark fabric
Screen printing
Ink is pushed through a mesh screen, one screen per color.
- Best for: simple logos in few colors on large quantities
- Pros: low cost per piece at volume, strong opacity on dark fabric
- Limits: setup cost per color, thicker ink layer, less suitable for very stretchy performance fabric unless stretch inks are used
Heat transfer
Pre-made designs are pressed onto the garment with heat and pressure. Types include cut vinyl (single color), printed transfers, and silicone or high-density transfers for a raised look.
- Best for: names and numbers, small sponsor logos, personalisation on finished garments
- Pros: each piece can be different, sharp edges, works on dark colors
- Limits: sits on top of the fabric, can feel stiff on large areas, can peel if pressed at the wrong temperature or washed too hot
Embroidery and badges
Thread is stitched directly into the garment, or a badge is made separately and sewn or heat-applied.
- Direct embroidery: premium look for crests on polos, jackets and tracksuits; priced by stitch count
- Woven badges: finer detail than embroidery, flatter
- Silicone or TPU badges: raised, modern look on match jerseys, heat-applied
- Limits: embroidery adds weight and can pucker light jersey fabric; a backing on the inside can feel rough against skin
Choosing a method per element
| Element | Common choices | Notes |
|---|---|---|
| Body design and colors | Sublimation | Fabric must be polyester |
| Club crest | Embroidery, woven or silicone badge, sublimation | Embroidery on heavier garments; badge or sublimation on light jerseys |
| Main sponsor | Sublimation, heat transfer, screen print | Sublimation if the sponsor is the same on all shirts |
| Names and numbers | Heat transfer (vinyl or printed) | Individual per player |
| Sleeve logos | Sublimation or heat transfer | Check league size rules |
| Shorts numbers | Heat transfer | Small and flexible |
Mixing methods is normal: sublimated body, silicone crest, vinyl names and numbers is a common combination for club kits.
Names and numbers
- Send a locked player list with name spelling, number and size for every garment
- Choose a font and confirm character height (for example, back numbers are often in the 20–25 cm range for adults, smaller for youth), checking any competition rules that apply
- Confirm the transfer material is suitable for stretch polyester
- Ask the supplier to check the transfer's recommended press temperature, time and pressure, and to wash-test a sample
- Decide how accents and special characters will be handled
Sponsor logos and placement
Competition and league rules often limit the number, size and position of sponsor and manufacturer logos. Check your league's kit regulations before finalising artwork. Then specify placement precisely:
- Position measured from a fixed point (for example, "centre front, top edge 8 cm below neck seam")
- Width and height in cm for each size group, since one logo size does not suit both youth XS and adult 3XL
- Which logos change between home, away and goalkeeper kits
- Written confirmation from the sponsor that the logo version and colors are approved
Ask for a placement drawing per size range as part of the mockup.
Artwork requirements
Suppliers can only print what you give them. Provide:
- Vector files (AI, EPS, PDF or SVG) for logos, crests and text, with fonts outlined
- High-resolution raster files (at least 300 dpi at print size) only where vector is impossible, such as photographic sublimation designs
- Color references in Pantone (TCX for textiles where possible) for brand colors
- Separate layers for each element so positions can be adjusted per size
- The license or permission to use any third-party logos or sponsor marks
For sublimation, ask about the supplier's color profile and whether it can match spot colors; screen colors (RGB) are not a reliable target.
Durability expectations
- Sublimation: does not peel or crack; may fade slightly over many washes in strong sunlight
- Heat transfers: durable if correctly applied; wash inside out at the recommended temperature and avoid tumble dryers and ironing over prints
- Embroidery: very durable; watch for thread snagging on Velcro or studs
Decoration checklist
- ☐ Method chosen per element (body, crest, sponsor, names, numbers)
- ☐ Fabric compatible with method (polyester for sublimation)
- ☐ League rules checked for logo count, size and numbers
- ☐ Placement drawing per size range approved
- ☐ Vector artwork with outlined fonts and Pantone references sent
- ☐ Sponsor approval of logo version obtained
- ☐ Player name/number list locked
- ☐ Transfer wash test on sample passed
- ☐ Care label temperature matches decoration
FAQ
Is sublimation better than heat transfer?
For full designs on polyester, sublimation is more comfortable and more durable because nothing sits on the fabric surface. For names and numbers that differ per player, heat transfer is usually the practical choice.
Can you embroider on a lightweight match jersey?
It is possible but can pucker the fabric and feel stiff. Many clubs choose a woven, silicone or sublimated crest for lightweight jerseys and keep embroidery for polos and jackets.
Why do my prints look different from the screen?
Screens show RGB light; textiles absorb ink. Use Pantone references and approve a physical strike-off or sample.